Grip

Grip was born after watching a ted talk. There a Ted talk entitled, Beautiful Artificial Limbs. This was conceptual work based on the extremely creative prosthetics modern-day engineers have designed for people in need. My goal was to create a website for a company that makes uniques prosthetic limbs. I chose “Grip” for the company name and the logo design shows someone gripping the “i”, as this would appeal to the target market. Moving on to the website, I used Dreamweaver to create the website. Through A/B testing, Site maps, Persona creation and usability testing on FiveSecondTest.com, I created the site that you see below.

Inspiration:
TEDx Beautiful Artificial Limbs
https://www.ted.com/talks/view?language=en